startup life
December 23, 2024

Welcome to the New Made in July Website

inside the creative journey behind our greatest project yet.

We’re thrilled to introduce you to our brand-new website, madeinjuly.co! This launch has been months in the making—over six, to be exact—and it’s more than just a refresh. It’s a celebration of who we are, the work we love to do, and the values we bring to every project.

Behind the Scenes of a Six-Month Evolution

STEP #1 - Planning

This journey started with a simple question: how can we tell our story better? From there, it snowballed into a full-scale revamp, beginning with updates to our branding. We took a deep dive into the details that make us, us.

STEP #2 - Building a Foundation

Next came the challenge of choosing the perfect new template in Webflow. It had to be functional, flexible, and beautiful—just like the brands we create.

STEP #3 - Content Collection

For over four months, our team collaborated on content updates and meticulous planning. What do we want visitors to feel? What should they see, learn, and take away from their time here? These were the guiding questions that shaped every decision.

STEP #4 - Refinement

The final stage was all about refining the creative and user experience. Every image, line of copy, and clickable element was fine-tuned to ensure the site isn’t just visually stunning but also intuitive and seamless to navigate.

A Team Effort

Building a site of this caliber took more than time—it took an exceptional team. Under the creative guidance of our co-founder and creative director, Alain Katsman, we pulled together a talented group to make it happen.

Two excellent brand copywriters worked tirelessly to bring our voice to life, ensuring the site truly sounds like Made in July. A dedicated designer and art director created beautiful content and mockups for every page, turning abstract ideas into tangible visuals.

Our web designer and UX designer took those creative elements and made them sing, crafting an experience that feels consistent, engaging, and effortless—from the sitemap to animations and the perfect color palette.

We were also guided by the strategic expertise of our business development director, who made sure the site included key functionalities to address potential client needs and showcase our capabilities, especially to those discovering us for the first time.

Why a Beautiful, Well-Branded Website Matters

As branding specialists, we know that a website is so much more than a digital calling card. It’s a reflection of your story, your values, and your unique approach to the world. We’ve poured our hearts into building a site that feels distinctly Made in July: creative, strategic, and clear in purpose.

This new space is a living, breathing example of what we can accomplish when thoughtful design meets careful strategy. We hope it inspires you to dream bigger for your own brand.

What’s Next?

Explore the site, take a look around, and let us know what you think! We’ve designed it with you in mind—whether you’re a prospective partner, a curious creative, or someone simply stopping by.

Building this was a labor of love, and we couldn’t be prouder to share it with you. Here’s to the next chapter of Made in July, where creativity and strategy come together in everything we do.

Need a website of this caliber to showcase the beauty of your brand? Reach out to us here because we'd love to help bring your vision to life!